Jaime Athos is a visionary and passionate leader in the plant-based foods industry. With more than 16 years of experience building and supporting its growth, Athos is energized by the ever-increasing opportunity and adoption of plant-based foods worldwide. Prior to his current role as President and CEO at The Tofurky Company, Athos held a variety of other positions within the brand that is also his family’s business, from a college summer job making tempeh to roles in quality assurance, research and development, and operations.
As a category leader, Tofurky serves a purpose beyond the plate, acting as an engine for global change. Athos exemplifies and manifests this change by way of plant-based political activism, eco-friendly manufacturing, and pursuit of food innovation that helps people to make better choices for farm animals, the environment and health. He often shares his expertise at top industry events such as NOSH Live and has been called upon by top tier press for commentary in publications including Forbes, Entrepreneur, Bloomberg, The Wall Street Journal, The Washington Post and more.
Athos holds a Doctoral degree in neurobiology and behavior and a Bachelor of Science degree in fish biology, both from the University of Washington. He is a founding member of the Plant Based Foods Association, where he currently serves as secretary of the board. The association aims to ensure a fair and competitive marketplace for all businesses selling plant-based foods, promoting policies and practices that improve opportunities for the industry, and educating consumers.