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Friday, September 9, 2022  |  11:15 AM - 12:00 PM

Open to All Attendees!

Power of Plant-Based Food and Beverages

Steve Markenson
Director, Research & Insights, FMI
Sherry Frey
Vice President, Total Wellness, NielsenIQ

FMI - The Food Industry Association recognizes the growing interest among consumers in plant-based foods and beverages and set out to explore everything under the "plant-based" umbrella. The inaugural Power of Plant-Based Foods and Beverages, report aims to shed light on the rapid evolution of all things plant-based, literally from soup to nuts. Join us to discuss some of the report findings and insights as we look at the plant-based topic broadly, addressing not just products considered alternatives to traditional animal-derived items, but also naturally plant-based foods such as fruits, vegetables, beans and whole grains.

The objectives of this presentation are to :

- Understand consumer perceptions, attitudes and motivations around plant-based foods and beverages.

- Gain insights from the discussion about all the particular plant-based food and beverage categories explored in the report.

- Inform your business strategy for plant-based foods and beverages in-store, online and direct to consumers