The only event bringing the plant-based movement to a mainstream audience.

June 5–6, 2020  •  Jacob K. Javits Convention Center  •  New York City

Look who is attending:

Conference Speaker:

Mike MessersmithGeneral Manager USOatly

Mike Messersmith is the General Manager for OATLY leading all aspects of business and brand development in North America.  OATLY makes vegan, plant based food and beverage products made out of oats and was originally founded in Sweden over 25 years ago.  Prior to joining OATLY and launching it in the US, Mike held a variety of marketing and commercial roles at The Nature’s Bounty Co, Chobani, and PepsiCo.  Before starting his career in CPG, Mike served as an Officer in the Navy in a variety of roles including nuclear engineering management on aircraft carriers.  He has his MBA from Harvard Business School, a Masters in Engineering Management from Old Dominion University, and his undergraduate degree from Duke University.  He lives in Manhattan with his wife and their dog.  

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