The only event bringing the plant-based movement to a mainstream audience.

June 5–6, 2020  •  Jacob K. Javits Convention Center  •  New York City

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Friday, June 7, 2019  |  9:00 AM - 10:00 AM

Open to All Attendees!

The Growth of the Plant-Based Foods Industry

Nil Zacharias
Founder, Eat For The Planet
Ann Beaty
Director, Kroger Merchandising Consulting at 84.51
Edward Brown
President, Restaurant Associates
Michele Simon
Executive Director, Plant Based Foods Association

The plant-based foods industry is growing by double digits, while the rest of food sales remain flat. About one-third of Americans now identify as “flexitarians”, aiming to reduce their meat and dairy consumption, causing the industry to reach into the mainstream. With nearly 50 percent of consumers buying milk alternatives and meat alternative sales predicted to top $5 billion by 2020, this burgeoning market presents exciting new opportunities. Meanwhile, some conventional food players are feeling threatened and are flexing their political power, while current government policies continue to favor the status quo, unable to keep up with innovation and shifting consumer preferences. This expert panel of industry leaders will explain how retailers, brands, and food service operators can tap into this growing market, with lessons of best practices that will shape the growth of plant-based foods. You will also learn about the challenges this young industry faces in both the policy arena and the marketplace, and how companies are organizing to ensure a smooth path to market and continued success and how you can support these efforts.

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